A GitHub skill that drafts two Customer Success expansion emails based on verified usage or seats, with honest proof, meeting CTAs, send gates, and a banned-words check to avoid scare tactics.

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License

MIT

Last updated

2026-07-30

AI repository intelligence
FR-AI / ANALYSIS

Why it is worth attention

It promotes an ethical approach to expansion messaging: no fear or fake scarcity, real metrics required, and account-health send gates before outreach.

Who it is for

  • Customer Success managers in SaaS
  • DevTools account executives
  • Revenue operations teams
  • Sales enablement or GTM engineers

Use cases

  • Drafting seat or usage expansion emails for healthy existing accounts
  • Inviting customers to a short planning meeting as the default CTA
  • Checking email drafts against a banned-words list for fear or fake scarcity
  • Configuring expansion plays by language, play type, tone, proof, and CTA

Strengths

  • Anchors on verified usage or seats, with explicit TBD when facts are unavailable
  • Includes send gates to avoid contacting accounts with active health or incident issues
  • Ships a banned-words self-check against fear and fake scarcity
  • Offers configurable options for language, play, tone, proof, and CTA

Considerations

  • Installation instructions assume the package is already on GitHub, so it may not be immediately installable as written
  • Skill documentation is English-primary even though runtime output language can be localized
  • The repository is a skill definition rather than a standalone product, with examples only in the monorepo output samples

README quick start

Expansion Play Email

Write two Customer Success emails for seat/usage expansion: real usage facts, honest proof, meeting CTA — with a banned-words list. No scare tactics.

中文简介: 席位/用量扩张 2 封邮件(事实 · 证明 · 约会议)+ 禁用词;禁恐吓 — 详见 README.zh.md.

What this skill does

  • Drafts 2 expansion emails for existing SaaS/devtools accounts
  • Anchors on verified usage or seats (or explicit TBD)
  • Defaults CTA to a short planning meeting (or self-serve if set)
  • Includes send gates (skip if health/incident red)
  • Ships a banned-words check against fear and fake scarcity

Install

After the package is on GitHub:

npx skills add / --skill expansion-play-email

Local monorepo: point your agent at skills/expansion-play-email/.

Options

OptionValuesDefault
langen · zh · bilingualen
playseats · usage · tier · addon · mixedseats
tonepeer · formal · warmpeer
proofmetric · peer-story · none · mixedmetric
ctameeting · self-serve · quote · mixedmeeting

Runtime output language follows lang. Skill docs stay EN-primary.

When to use

UseDon't
Healthy account near capacityAngry / severity-incident accounts
Seat or usage expansion talkCold outbound
Soft meeting invite“Lose access” threats
After real metricsInvent utilization

Deliverable

  1. Email 1 + Email 2 (subject, body, CTA)
  2. Send-gate checklist
  3. Banned-words self-check
  4. Facts / TBD + proof approval flags
  5. Stop rules

Example

See ../../output/samples/expansion-play-email-example-01.md (monorepo).

License

MIT

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